Wednesday, August 26th, 2009, 150 views
by Richard van den Boogaard
With an article entitled, “YouTube brand channels – The Missing Link“, Richard van den Boogaard started blogging today for the world’s key source in video marketing, ReelSEO.com.
In the article, Richard discusses why Google should enable advertisers to start building traffic from their own content on YouTube back to their own site. Currently, this is not possible. With an estimated 3-15% of views currently being monetized on YouTube, Google could easily increase this value by allowing advertisers to buy ads against their own content on YouTube.
Monday, August 17th, 2009, 618 views
by Richard van den Boogaard
Watch this New Media Minute with Whitney in which she explains why every brand needs a channel on YouTube:
Friday, August 14th, 2009, 458 views
by Richard van den Boogaard
Apparently, the programmers at YouTube have managed to mix up functionality between user and partner/brand channels. Normally, brand and partner channels have autoplay on the selected video, when users visit their channel page. User channels, instead, require users to click the video in order to play it (clik-to-play).
Right now, selected videos on user channels have autoplay, while videos on brand and partner channels feature click-to-play.
How long this glitch will be live is unknown.
Update: 11:45 PM – The bug is now fixed by YouTube. All things back to normal.
